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Shannon Morales

Shannon Morales


Tech Talent for Mission-Driven Companies


Woman-Identified, Hispanic / Latino / Latinx, Black / African American, Multiracial

Creative, Service, Technology

Community Support, Race & Equity


Business Models and Financials, Growth, Scaling, and Investments, Marketing and Communications, Operations and Administration, Product / Service Design

I am a proud Afro Latina, single mother, first generation graduate, and serial entrepreneur. I was awarded “Culture Builder of the Year” in Philly tech, nominated for "Young Professional of the Year," chosen as winner of the LTX Fest pitch competition, included in the Forbes Next 1000 2021, and named 2021 Influential DE&I Trailblazer by Jumpstart. In February 2020, I launched a high-demand, scalable talent marketplace and community as part of Philly Startup Leaders Accelerator program and renamed the business “Tribaja.” By combining "tribe" and "trabaja," the Spanish word for “work,” Tribaja is a name that reflects the business’ shift into a community of people with an interest in tech and startup careers.

We found that other recruiting platforms were built exclusively upon acquiring clients. Instead, we focused on Tribaja’s development of our community before all else. Since launch, we have worked with over 50 brands to diversify their talent pipeline and create strong foundational tech teams that represent the future of work. I attribute our success to clear vision, execution, and the merging of a fragmented market. Our goal is to continue to expand globally and leverage the collective genius of our community partners. Notable partners include Wefunder, Talently, Revature, General Assembly, Treehouse, Pursuit, and many more.

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